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“Panettone con Amore 2021” - at the start the second edition of the sweetest Christmas charity initiative

All the sweetness of artisan panettone, in support of children and young people with multiple disabilities, to give a smile to the most fragile through a simple, healthy and genuine gesture.

ASSISI – November 2021 – There is a heart that beats and “gives” and it is the red one that embraces the artisan panettone made with flours from the certified ORO PURO supply chain of Molino sul Clitunno di Trevi.

After the success of the last edition, which saw an important sum donated to the Istituto Serafico di Assisi for the purchase of educational play tools and COVID-19 protection devices (masks, overalls, gowns, shoes and caps for children), also for Christmas 2021 the Umbrian company promoted the solidarity initiative “Panettone con Amore”, confirming the Serafico di Assisi as the recipient of the contribution.

A project that starts from Umbria, but which involves a lot of Italian pastry chef, honored to be able to donate, through their artisan panettone, an extra support to the Istituto Serafico di Assisi, excellence and Italian reference point for the activity of reception, care, rehabilitation and socio-health assistance for disabled children.

Anna Laura Marani, Manager of Molino sul Clitunno tells the initiative with a great sense of belonging and gratitude to her territory, which is why the company has always promoted charitable activities and supports initiatives that they can favor playful, educational, sporting or socio-cultural development at the local level. “This aspect has always been at the center of attention of our company and our family, because we want to give those who live and work in our own territory the opportunity to grow by creating a social network for the benefit of the whole community and supporting initiatives useful for the development of our beautiful land. Through the solidarity initiative “Panettone con Amore” we can give a smile with the sweetness of Christmas, in a simple, healthy and genuine way, just as we like to do things “.


The choice to support the Istituto Serafico di Assisicontinues Anna Laura Maranihas been going on for some time and is driven by the desire to concretely help a virtuous reality that, for 150 years, has been carrying out with dedication the mission of making the life of the children and young people who arrive in ASSISI from Italy and abroad is full, finding at the Serafico a center of excellence for the very high quality of services and for the high competence of the staff “.

The goal of the Istituto Serafico di Assisi is to carry out a global rehabilitation intervention, aimed at the maximum possible development of the child’s skills in the various functional areas, integrating the various professions and disciplines, all in a context of great familiarity and sensitivity.


Supporting this initiative is really very simple: just buy an artisan panettone with the “Panettone con Amore” symbol, from one of the pastry chef and chef who have joined the initiative. In this way, part of the proceeds will be donated by the Molino sul Clitunno company to the Istituto Serafico di Assisi, to develop projects dedicated to their children.

Panettone Artigianale
Oro Puro

Tutta la dolcezza dei panettoni artigianali, a sostegno dell’Istituto Serafico di Assisi, per donare un sorriso ai più fragili attraverso un semplice gesto.